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Frequently
Asked Questions about
Marketing and Online Promotion:
Q: Is
having a high trafficked website, top search engine positioning
AND a profitable online business really possible?
A: Yes!
It's even probable with the right knowledge and experience.
Q: How
can I gain that knowledge and experience?
A: Commit
yourself to taking charge and learning about the Internet and online
promotion. You'll find many helpful resources online, in publications,
on the radio and TV. It's likely you can also find many successful
businesses and organizations in the business community around you
to talk with. Check out our ToolKit
for services and software we recommend.
In addition,
we can
provide you with specialized training
OR an online Internet marketing course,
where with others like yourself you can learn more -- and watch
your traffic and profits increase!
Q: I
don't have the time or staff resources to devote to this -- so what
can I do?
A: Check
into our services and we'll help you
develop and implement a plan for your business or organization's
online promotion.
Q: How
much should I spend on advertising?
A: While
the answer depends on if you're a new or established business and
what industry your in, studies have shown most small businesses
spend between 3 - 15% of past or future sales on advertising. Of
course, many of the Internet and new media companies continue to
break all the rules (spending as much as 50 - 80%), but for most
of us 3 - 15% is in line with what we can afford. How you approach
advertising and your choices also depends on what your trying to
accomplish. What percentage of sales or business are you wanting
to garner online? Are you looking to develop new channels of distribution
or partners? Would a mixed-media (online/offline) approach work
best for you? We can help you find the right advertising for your
marketing strategy, and one which will provide you with an effective
return-on-your-investment (ROI). Just complete our
form or email us at: info@nexusinteractive.com.
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